Simple Asset Manager FAQ

Simple Asset Manager is used by marketing teams, brand custodians and regulated organisations to centralise, govern and distribute brand and campaign assets — replacing shared drives, Dropbox folders and email-based file sharing with a structured, searchable, governed asset library. It is used to solve three connected problems: ensuring every internal team member, agency partner and vendor is always working from the correct, approved version of every asset; controlling who can access, download and distribute assets through role-based permissions and rights management; and maintaining a complete audit trail on asset access, approvals and version changes for compliance and regulatory purposes. Core use cases include centralised brand and campaign asset storage, AI-powered asset search and retrieval, approval workflows for assets entering the library, rights and licence management with expiry controls, permission-based distribution via secure links, and compliance audit trail for regulated organisations. Simple Asset Manager connects with Simple Admation so that assets approved through the marketing workflow flow directly into the governed asset library post sign-off.