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Lorenz Wacker

What online marketing measures are there?

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Lorenz Wacker | May 12, 2026

Depending on resources, market, business model, and specific needs, a comprehensive online marketing strategy includes a variety of measures. Based on your goals, we advise you and implement only the actions that truly pay off: SEO (More visibility in search engines): Content creation for landing pages, blogs, or location websites — also using artificial intelligence via a content generator. UX design. Local SEO. Offsite optimization. Google Business Profile, review management, local listings, load time optimization, data cleanup, competitor analysis, SEO audit, potential analysis, and information architecture. SEA: Run targeted Google Ads in well-structured, focused campaigns to reach exactly the users interested in your offering — with predictable ad spend and tailored to your campaign goals. Local Marketing: Become the market leader in your region and bring each of your locations to the top. Social Media Marketing for all platforms: Instagram, Facebook, YouTube, LinkedIn, and many other apps. Be visible where your audience is searching for you — and impress with high-quality content such as images, videos, texts, ads, explainer videos, and more. Website development: Whether custom-built or using leading CMS like WordPress — also for e-commerce and shopping sites. Perfectly SEO-optimized, modern corporate design including logo, and designed with proven conversion psychology. Cloud features available. It’s the foundation of a strong online presence. Legal requirements such as cookie handling and data protection are also considered. In a free and non-binding consultation, you’ll receive valuable insights into your online marketing and informative references. After an individual analysis, you’ll get an initial set of specific action steps from our digital agency to help boost your success in 2024 and beyond. We’re happy to develop a custom action plan for your business — whether you need support for optimization, launch, or relaunch.

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