OpenBack

OpenBack is a marketing solution to boost mobile app engagement and drive retention by delivering notifications at the right moment for each user. Smart Notifications use 200+ device data points and machine learning arranged into 40+ simple-to-use triggers, helping apps achieve over 42% open rates, compared to the industry norm of 3%. Additional platform features include support for multiple message types, multi-app management, advanced language localization, Intelligent Routing, notification management (before and after delivery) and proper tracking (e.g., messages delivered, clicked, dismissed, opened and influenced open). OpenBack works with companies of all sizes, ranging from larger enterprises, to small or mid-level businesses and even small developers.