Gorkana

It's nice to have another person to help you out when you need something. They'll update journalists and events as needed, including finding figures. Also, the national media/NYC based media is pretty well built out and is updated somewhat regularly. I really like how responsive they are with the Rapid Response function.

Many times freelance journalists have phone numbers associated with them that are just to the main desk, and thus not useful if they do not work out of the office. The local database - even in places like LA, can be very outdated. Journalists, entire outlets, circulation/UVM figures and freelance writers are often missing. Many people have addressed¸ that default to their main publication, when in fact they're based in another office, work remotely.

It provides media intelligence and insight to help you stay connected and manage your brand's contribution, providing campaigns, examine impacts and managing business value. It is an organization with the goal of helping public relations professionals and journalists to work more effectively and build better relationships. It was created by two public relations representatives. We connect organizations to critical information and insight to help them control and manage their reputation across all media platforms. It is the flexible software that is recommended by many companies, but it got some problem regarding that the software is not always updated and others.

Rapid Response affection and the connected updating. Anytime I accept an amend from the appointment Media Lists I forward to Gorkana and they amend it, and carnality versa, through the Gorkana circadian alerts. It is acutely accessible in the quickly-changing media landscape, abnormally for seemingly-obscure barter publications. I aswell like the bounded mapping function. It is accessible to accumulate baby affidavit in suburbs of cities that I am not accustomed with.

The bounded database - even in places like LA, can be actual outdated. Journalists, absolute outlets, circulation/UVM abstracts and freelance writers are generally missing. Abounding times freelance journalists accept buzz numbers associated with them that are just to the capital desk, and appropriately not advantageous if they do not plan out of the office. Abounding humans accept addresses that absence to their capital publication, if in actuality they're based in addition office, plan remotely, etc. With this in mind, you accept to be actual accurate if you're sending annihilation by mail, and are acceptable to accept the amalgamation alternate in abounding cases. The seek action is difficult to apprentice as well. It acclimated to not let you consign blogger emails, but auspiciously that has been fixed. Addition catchy affair about Gorkana is that it will not let you consign apportionment in abounding cases and doesn't let you seek by DMA.

I activated Gorkana with a coworker, who was gluttonous advice apropos amusing media PR success, strengths, and weaknesses. This accustomed him (and us) to validate hypotheses apropos the amusing media belvedere and bound pivot, thereby convalescent the all-embracing strategy. I just like that Gorkana has a lot of of the advice I'm searching for. Apportionment numbers, emails, exhausted descriptions, abate affidavit that can yield best to acquisition acquaintance advice for, and a lot of chiefly that its consistently up to date.

Gorkana works for the betterments of the organizations by providing them with time solutions of best public relation. It monitors database and acts as media monitor where it collects the data from the customers and makes it the treasure for the users in CRM and public relationship management. I like the website that is beautifully designed and is prepared professionally. Its​ competitive power is of worth in the market.

Gorkana is for al types of firms but the features support is only for the smaller and medium enterprises. It has the word class features but that can be accurately used by the professionals only. I can say the software can add up more tools in it for making B2B strong relationship.

Gorkana making a reliable environment for the users by adding components according to the user desire. They have a very attractive website with competitive tools that arranges data from the different social platforms and make a database system by monitoring the worth of that data. Gorkana is flexible as increasing the tools according to the time requirement. I like it and I will recommend it to others too for data monitoring and easy public relationship management.

Gorkana is yet another powerful public relation software that we have adopted. Gorkana delivers a lot of help to business workflow. Gorkana ships with great design and nice user interface. The overall experience using Gorkana is positive and pleasant. Gorkana is able to make campaigns, handle business reputation, and much more.

One of the drawbacks of Gorkana is that their database which is not so complete or you might encounter that some specific geographical zones are not updated. Gorkana has to improve their search tool since it is not always handy and not user-friendly. I would like to see more zones on their database.

Gorkana customer support is excellent. I liked how quick I got answers from the support, they are very helpful and understanding. Gorkana now features a native mobile application which helps to stay in touch on the go. The application from Gorkana is complete and it is running smoothly without any performance drawback. Any business manager who integrates properly Gorkana will see the ROI shortly.

In my opinion, the best part about using Gorkana is the functional and precise media database. Furthermore, they provide access to several social media services. You can analyze and understand all the feedback you get in order to create your media profile. Last but not least the customer support service is exceptional.

Occasionally, I have experienced some issues with the media database. There are some individual journalist numbers that are not listed. Also, something that is very annoying is that you have to type a person’s name in order to search it. It does not let you use the copy paste option.

To conclude, GORKANA will be a prime choice for PR solution software. It will be a great help to stay associated and manage your business content through social media services. Also it is very useful to deliver campaigns, evaluate the impact and managing business rate. It is, without a doubt, a rock-solid software that has a lot to offer and it won’t disappoint you.

Gorkana’s ambition is to make media professional’s work load easier and they are certainly excelling in doing so. Whether you are a journalist or public relations agent, Gorkana helps to ease your work. It offers neat features like media database – different media all brought together to one place and as it is very well researched, you won’t find just random articles there. Second great feature is media monitoring which is not only handy but well-functioning. Gorkana is also strong in its analytical features and is integrated with social media.

Their media database seems to cover only UK data which is rather weird and extremely limiting. Also, the pricing is old-school – you have to request one, which makes the purchasing process a bit slow. For me, it also doesn’t build trust as firstly, you will get a sales representative asking different questions from you and then you will be quoted a price – it almost seems like they are scanning for understanding, how much you could afford to invest in the program. It is a rather personal opinion but nevertheless, it was a bit disturbing for me.

No doubt it is a handy tool for any professional working in media, but it’s biggest downside is having mostly UK based database which limits it’s usage quite extensively. As much as I like their functionality, I simply don’t find the use for it when it is limited to one region. For such investment, I’d like it to broaden my horizons, not limit them. However, it is very personal and therefore I suggest get a trial, find if the tool is helpful for you and then make your decision!

Quick Response highlight and the steady upgrading. At whatever time I have an upgrade from the workplace Media Lists I send to Gorkana and they overhaul it, and the other way around, through the Gorkana every day alarms. It is amazingly useful in the rapidly changing media scene, particularly for apparently cloud exchange distributions. I likewise like the provincial mapping capacity. It is useful to accumulate little papers in rural areas of urban areas that I am not acquainted with.

It appears that my associates who fabricate media records utilizing Gorkana more frequently than I do are regularly giving the redesigned and exact contact data to the Gorkana group, or making demands for correspondents/outlets to be included. While the Rapid Response group is normally exceptionally responsive and tries to be useful, these sorts of postponements in getting the data we need can contrarily affect our customer administration and general results now and again. Media relations exceed regularly requires a brisk turnaround so it's essential for us to have the required contact data convenient when effort should be finished.

You can't run a PR organization without a media database. The main advantage of this over others, is that your client administration makes overhaul. Vocus and Cision had much better exactness, so I'm confident this merger will fathom those issues soon.- I think it ought to moreover be noted beside when somebody leaves an industry, to likewise note regardless of whether they wish to proceed with contact.