Lancer Media

This was one of the companies I had reached out to learn if they were a good fit for our search engine optimization campaign. They offered a wide variety of web based services which has pros and cons, but if they are truly experts in all areas it well may have suited our entire integrated marketing campaign. I appreciate their point of stating that their approach is holistic while defining their meaning in a way which was helpful. There were several positive testimonials on their site with named clients and companies which I appreciated a lot. I found one very positive testimonial externally of their site as well.

They were not listed in the Better Business Bureau which would be helpful to clients doing their research. They were not Google Partner or certified otherwise which would help validate expertise in their field. Their SEO Woorank was fifty eight out of one hundred which not the best indicator that they lead by example with their own search engine optimization services. I noticed a negative review on Yelp which wasn't a major issue but didn't indicate a great attention to following up with their client. Their blog was abandoned in 2012 which indicated they may not be confident with their content marketing, or that they may not be on the leading edge of knowledge in their ever evolving industry. Their portfolio was quite good but they lacked case studies with performance metrics for their client search engine optimization campaigns on their site which would offer valuable insight for prospects trying to understand their current successes.

The issues above were relatively minor compared to a lot of their competition, so I was glad to reach out and learn more about how they could help us and to obtain a quote for their services from one of their team representatives so I contacted using the contact form on their website and awaited their response. Fred was kind enough to provide a highly detailed response and I was appreciative. He made a solid case for our business and although we decided to go in another direction I would highly recommend reaching out to learn whether they are the best fit for your business.