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Olga Sapach | Updated August 5, 2022

Is SEO and ASO the same?

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Olga Sapach | August 5, 2022

SEO and ASO have the same essence - optimization, and the same purpose - the increase of organic traffic. But with this external similarity, they are two different services and different actions to achieve the goals; they are managed by two different specialists in our company.

ASO is the process of optimizing an application in order to maximize its visibility in the app stores, increase traffic, and improve conversion rate.

SEO works with websites on their positioning, increasing the quantity and quality of traffic through organic search engine results.

These services are not competing and can complement each other in your marketing activity. (more)
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Olga Sapach | Updated August 5, 2022

What industry requires the most SEO copywriting?

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Olga Sapach | August 5, 2022

SEO copywriting is an integral part of a website promotion, standing in line with technical optimization, navigation, ergonomic design, etc. That is why it is necessary to have quality and optimized texts on your website regardless of the industry. But special emphasis on SEO texts should be given to those companies that operate in very competitive niches. With the help of SEO copywriting you can improve website traffic, the trust of users and search engines, as well as increase sales. (more)
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Olga Sapach | Updated August 5, 2022

What SMM packages do you propose?

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Olga Sapach | August 5, 2022

Our SMM packages are flexible and customizable to any client's needs. At the beginning of our cooperation we will conduct a study and analysis of your product/service and its main competitors. According to this information, we will understand what SMM services are needed: whether you need one social network or two or more; what kind of content you need; in what languages; what kind of promo we will do (collaboration, targeted ad, viral advertising, etc.). Then we will form the package of services that will suit you ideally. (more)
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Olga Sapach | Updated August 5, 2022

Do I need Google Analytics for SEO?

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Olga Sapach | August 5, 2022

Data that you can get out of Google Analytics reports will help you to make the SEO of your website extremely effective. You will know who your target audience and demographic are, understand their behavior, if they like your product or not, are they happy with your content, if your website is user-friendly, etc. Having all this information, you can start making important changes to your website in order to best suit your customers’ needs. Google Analytics can truly change the way your website operates, and help you put the customer first. Note: data received should be accurate. For this you have to have properly configured Google Analytics. (more)
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Olga Sapach | Updated August 5, 2022

Why do you need to optimize the website at the development stage?

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Olga Sapach | August 5, 2022

When a company needs to create a new website, they usually start by approaching designers or technical specialists. But in order for the site to be beautiful and also work for you (bringing in customers, being easy to promote), SEO requirements have to be considered when its structure and features are being developed.

Our specialists have been providing SEO services since 2010, and we often find that companies end up paying twice: first to build the website, and then to rebuild to make it SEO-friendly. What we offer is development of website that's optimized at the outset, which will save you considerable time and money. (more)
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Olga Sapach | Updated August 5, 2022

How web analytics helps business?

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Olga Sapach | August 5, 2022

Web analytics is a tool that will help you to look inside of all the inside processes that take place in your online business. You need it if you want to understand web data to acquire new visitors, to analyze visit paths and visitor behavior, to know what pages are visited most and what traffic sources work better, and many other things. This information will help your business improve ROI and drive profit. Absolutely all modern businesses use this tool to improve their performance and get useful insights from it. (more)

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