When: 30th January 2019
Location: FORUM Factory, Besselstraße 13-14, 10969 Berlin, Germany
We’ll be joined by 150 marketers from B2C brands looking to engage the single largest up-and-coming consumer group on the market, Generation Z. Staying true to its values, Savage.Z is not about big flashy shows. It’s about going back to the basics of what events are about and putting content first. Learn how your marketing message can stay authentic, engaging, and personalised to successfully market to Generation Z.
Future of Shopping Workshop
When: 31st January 2019
Where: FonPit Office - Berlin Mitte, Mollstrasse 31, 10249 Berlin
The Future of Shopping workshop will dissect popular practices in the B2C industry such as, omnichannel marketing strategy, reimagining experience hubs, psychographic marketing, budget allocation, and tech to invest in. With each workshop sessions featuring two parts: an in depth-presentation by a workshop leader, followed by a group discussion.