Advanced Corporate Communication Strategies

You will learn how the standards impacts the focus for your communication strategy and the focus for your career. Work through building a strategic corporate communications function and strategy that generates the results your organisation wants. Organisations today expect corporate communications to be the trusted advisors, business leaders as well as the communication experts. ROI for communication and delivering business value is expected, in a cost/budget constrained environment, where resources are stretched and the audience relationships have become more demanding.

Key Learning Points
•    What the Global Standards are for the communication profession and how to apply them within your function
•    How to align your strategy with the global standards and your organizations strategy to generate huge returns for your communication efforts
•    How to review your corporate communication function and make sure it is on track understanding your measurement approach and the basics of the 4M’s (Message, Market, Media and Measure)
•    How to assess and implement the best channels for your communication efforts
•    Working with multi dimensional multinational audiences and build a profile that helps you engage
•    Understand your own personal value and your role as a strategic advisor and trusted business partner and the competencies of today’s communication professional
•    What it means to work with stakeholders and understand how to influence them, you them and finding common ground
•    How to measure the impact of your communication and generate huge ROI for the organization
•    Build your personal brand to take your career to new levels within your organization

Contact Details
Email: [email protected]
Website: http://opuskinetic.com/details-training-128
Telephone: +65 6294 6415