Apollo Labs FAQ

Apollo Labs is a dedicated innovation hub aimed at exploring and developing new services and solutions that complement and enhance the core Apollo Platform. Labs is designed to serve as a testing ground for pioneering ideas that can drive growth and deliver exceptional value to our customers. Apollo Automated, the first service launched under Apollo Labs, is a B2B appointment-setting service that leverages the Apollo Platform throughout, led by lead gen experts known as Sales Development Managers (SDMs): - Starting with superior data, including Lead Prioritization motions that involve signals or trigger-events; - To sequencing technology to execute, test, manage, and optimize outbound campaigns; - To scheduling tools that complete the promise of providing new sales conversations for client sales’ teams to close. This service is led by an expert human-in-the-loop Sales Development Manager (SDM) who leverages AI-enhanced automation to generate results. We provide extreme value over and above simple DiY use of the Apollo platform.