Outleads' patented technology enables to advertise online based on offline activity. We push data from CRMs, call centers, marketing automation, e-mail marketing, and similar software to Google Analytics so advertisers can leverage it in AdWords. For example, advertisers can target callers that didn't convert; subscribers that were sent an e-mail campaign and opened but didn't click it; etc.
Our technology is an automated, real-time, highly accurate alternative to AdWords customer match and e-mail address matching services like Liveramp and BlueKai. Unlike competitors, our technology executes in real-time and automatically, eliminating all the manual work. Matching to Google Analytics' Client ID means that advertisers can target any lead, even those with non-Gmail or no e-mail addresses at all.
A Microsoft Ventures accelerator company, Outleads has been featured in CNBC, FastCompany, ad:tech NY, Geekwire, Internet Week, CTIA Super Mobility, DMA &THEN, LeadsCon NY, and Contact.io.
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