What is Virtual Reality?
Virtual Reality, otherwise known as VR, is a developing technology in the world of mobile apps and gaming. VR is a computer generated environment often implemented in headsets that allow the user to have a unique experience of their choice, whether it’s a video game or a shopping excursion as if they were there in person.
This virtual experience causes the user to feel like they are truly there by using realistic motion-sensing technology to match where the user is looking in the environment. These headsets often come with a set of headphones to include the environment’s sound cues so the experience is completely immersive.
This technology immediately got the attention of the gaming community across the world, allowing users to experience total immersion of their favorite gaming scenarios in real time, escaping reality and jumping into an entirely new, virtual world.
These virtual worlds are constantly evolving and becoming more and more natural to the senses as technology progresses, starting with many popular brands such as the Oculus Rift headset and Google Cardboard. Rendering graphics are becoming more realistic with superior motion-sensing sync technology and astonishing new world designs.
All of the world’s information is already at your fingertips, why not immerse yourself in it? VR technology is becoming more and more popular as it is introduced to the world of mobile apps, and it has even prompted a lot of interest in the mobile app development company field. It doesn’t take much to figure out how impressive and useful this technology can be in our culture whether it’s for entertainment or practical application.
Revolutionizing Industries
The possibilities with VR technology are endless. Thanks to the potential many business owners are seeing in recent developments, as well as the prospective forecast of the industry being worth over $150 billion dollars by 2020, businesses are beginning to develop ways for customers to interact with their products from the comfort of their own home. This can revolutionize almost any industry, from retail stores to travel assistants and everything in between.
Many small business owners are concerned that this technology would be outside of their reach financially, only available to larger corporations and chains that could attain the funding. Further worries have been voiced that this may make owning a small business harder on the owner, shunting them out of the competition entirely. To help circumvent this problem, virtual reality and mobile app developers are turning their attention to this and coming up with affordable solutions for small business owners so a wider range of companies can have a leveled chance of success.
Improved Interaction With Shoppers
Integrating VR with mobile app technology is lining up to have outstanding potential for retail shops and e-commerce websites. This will help store owners to create a virtual shopping experience and storefront available to all of their customers who own a VR headset and compatible device. With digital retail being constantly refined and evolved, it’s only logical that virtual reality technology will be the next step for serious business owners.
Physical retail store owners may want to give their customers an immersive shopping experience, especially clothing and jewelry stores where customers can have the experience of walking in and trying on clothes and accessories. This also helps customers manage their busy schedules with ease, fitting in their grocery shopping from the comfort of their own home and either choosing to have it shipped to their home or ordered for store pickup.
The experience doesn’t stop with physical retail stores. This will be an important step for e-commerce store owners as well. Customers will be able to interact with virtual items and be able to compare dimensions of the product with a physical point of view, immersing themselves in a virtual storefront of their favorite e-commerce shops. Depending on the features of the store, customers will be able to check out and pay for their virtually ordered items which can then be prepared to ship to their home. It will raise overall customer interaction and positive user experience.
Enhanced Educational Experience
It doesn’t just stop at shopping experiences. Virtual reality technology can greatly enhance student life and educational programs.
By building a virtual classroom where teachers can have predefined course work programmed in or conduct live webinars, it allows students to focus on their work and avoid outside distractions in the real world.
This will be a revolutionary stepping stone to many distance-learning schools and make college more attainable for people across the globe. In most cases, students would be able to ask questions directly through a live chat feature or by phone and receive an answer faster than by conventional methods. Medical procedures and other technical applications can be programmed into a virtual world and allow students to have a hands-on method of learning subjects without the possibility of harming another person.
This can even be a fantastic opportunity for many companies who are looking for better methods of training their employees. This is a fantastic substitute for traditional methods which leave a trail of skimmed-over handbooks and slept-through training videos. Virtual reality is proving to be an immersive experience that can really help provide employees a hands-on experience of many different techniques and methods of working with tools, procedures, trial runs, and many more practical applications.
Corporate Transparency
VR technology enables manufacturers, factories, suppliers and shipping agencies of all types to be able to walk potential customers or partners through their facility and show exactly how a product is made, how food is harvested, or how a product is packaged.
This is a valuable tool that corporations and companies can use to help secure the trust of their customer base no matter if they’re broadcasting it to the next room over or thousands of miles away. It helps the user experience the same experience that company workers might, get a feel for the work environment, as well as ensure that everything meets legal regulations.
References:
https://www.theguardian.com/technology/2016/jun/13/best-virtual-reality-apps-smartphone-iphone-android-vr
http://www.virtualrealityguide.com/what-is-vr
https://vr.google.com/cardboard/
http://www.digi-capital.com/news/2015/04/augmentedvirtual-reality-to-hit-150-billion-disrupting-mobile-by-2020/
Aadil Bandi
Latest posts by Aadil Bandi (see all)
- 3 Marketing Tips to Help Grow Your Brand on Instagram - July 5, 2022
- 5 Tips For On Demand Delivery Apps To Make Delivery Faster - May 17, 2017
- How Virtual Reality is Revolutionizing Mobile Apps - March 17, 2017