In this modern age, businesses are approaching the challenges they encounter by incorporating technology-driven solutions to be more effective in dealing with them. While no amount of technology can ever replace human thoughts and insights, the advantages and benefits that technology provides to business processes and engagements are undeniable.
Modern Recruitment Explained
Recruitment is vital in any business to look for people who can be positive contributors in the success of the company by utilizing his knowledge, skills and experience.
A traditional hiring process starts in setting up qualifications and skill sets required for specific job position. Human resource department deploys recruitment campaigns, through ad placements, to attract potential applicants. From the resumès it receives, a shortlist of candidates is announced for interview with the members of the company, possibly the HR manager, direct supervisor, department head, and in some companies include the VP for operations. From the interviewed applicants, the most qualified will be given the position. A number of other factors influence the hiring process,like personality assessment (through interviews), technical knowledge (through exams) and practical application knowledge (through demos).
Today, to address the modern needs of industries, recruitment has evolved into something more complex processes. Internet dramatically changed how businesses are utilizing technology with its activities. In recruitment, a technology-based approach drives more efficiency and effectiveness in recognizing and getting the best candidates among the sea of talents.
Modern recruitment enables both the company and applicant to utilize the internet to begin and participate with an online recruitment system capable of streamlining the functionalities of the entire system, like communication, document capturing and sharing, finance and collaboration to manage everything better, and enables a faster commence.
With modern recruitment staged online, the human resource management can establish a career portal, which can be a separate website for its recruitment initiatives, a page from its business website, or career website listing. Here, an HR personnel can post any available job position to fill to draw potential candidates.
The Modern Recruitment Process
An online recruitment process starts with an interested applicant to accomplish an online form or may initially send a direct application through an email. All the job applications received by the HR department, within a specified application duration,are processed through pre-screening of resumès.
The HR manager then shortlists the qualified applicants and invites them via email for an interview. If there are location concerns, a video call can be alternatively staged. Additional exams and assessments will also be conducted.
Upon careful evaluation and deliberation with shortlisted candidates, the selection process commences, depending on the criteria established beforehand.
According to Global Recruiting Trends of 2016 from LinkedIn, 39% of those surveyed have agreed that the quality of hire is the most valuable performance metric to consider. Therefore, the HR management should optimize its processes and techniques to achieve “quality” of a of criteria for the success of the recruitment.
Trends in Modern Recruitment
With technology forcefully advancing the tools and techniques in modern recruitment, a number of existing and emerging trends has been introduced in the market for businesses to utilize.
- Company website
The efforts for online visibility of companies online is strengthened by the traffic driven by job application. Job seekers, nowadays, are researching for potential employers, inasmuch as these employers are checking out on them, via online profiles. That is why having a strong online presence is becoming more relevant for businesses, not just in driving marketing and sales advantage, but also with its recruitment campaigns. Businesses should optimize its website to contain substantial information about the company – what is it doing, mission and vision, values and philosophies. This way, a potential candidate is engaged through motivation that he will be working in a reputable company.
- Mobile recruitment
It is no wonder mobile technology is continuously being utilized by businesses to engage clients and prospects. The way mobile recruitment works is similar with mobile marketing done through apps and mobile-optimized career portals. Mobile recruitment is also more targeting because of its self-serviced online activity. Bringing the convenience of mobile technology to the recruitment process reaches out better to more applicants and job seekers.
- Social media
Social media recruitment is becoming popular since people are being engaged with community-based online activities, nowadays. Career networking sites, like LinkedIn, even reached the hiatus of credibility as a source of quality hires in various industries and specialization. Businesses are seeing the importance of networking in hiring more quality talents, especially in the professional field. Social media, like a company website, establishes the company brand to attract more applicants and hires for better options.
The career portal, Monster, has put an emphasis on the Millenials to be the biggest network of employees that are utilized in this generation, and the social media is the dominant online engagement that is widely used; hence, it is important to utilize social media recruitment campaign to supplement the overall recruiting endeavors.
- Online job boards
This is one of the most popular online recruitment campaigns resembling a classified ad listing, wherein if converted to online form, can be easily modified, changed or removed whenever a hire has been achieved already. Because it is web-based, online job boards reach a wider network to fill in the candidate pool or database. Its number one strength is capability to generate more applicants and consolidate resumès and profiles and turn them into a talent pool, which is not only useful for present listings, but to future job positions.
Another advantage of utilizing online job boards is the ease of access, wherein authorized HR personnel can see and process applications anywhere provided there is a device (a desktop or a mobile device) and internet connection to use.
Advantages of Online Recruiting Tools
Online recruitment has now become a widespread approach in hiring modern and technology-driven professionals. Businesses are attracted with the convenience and automation features that significantly reduce the time and effort in accomplishing tedious tasks of recruitment. The top recruiting tools are prevalent mediums for HR management teams that need more sophisticated solutions for a growing number of modern challenges to face.
To put in a better perspective, here are the advantages of using recruiting tools for your business’ hiring initiatives:
Advantage #1: The use of online recruiting tools, like the social media, is a cost-effective option since your recruiting campaigns can be done in a free-to-use online platform. You can also get more cost-savings by placing your job postings in hosted-career portals, which even though may entail an upfront cost, essentially less expensive than placing a job post in various offline channels, like newspapers and classified ads.
Advantage #2: Another benefit of pushing through with online recruiting efforts is the easy implementation and results-driven recruiting campaigns in real time. An online recruiting software enables you to align your ad placements in your company website, career portals and other media online, for accuracy and update.
Advantage #3: The internet is capable of reaching out more potential audiences and applicants, even across the globe, which makes the recruitment strategies more effective reach.
Advantage #4: The growing number of internet and internet-capable mobile devices enable companies to maximize the volume of applicants by building a digital talent pool, which can be effective for both present and future job position requirements to fill.
Advantage #5: Online recruiting management tools are practically easy to use, and its user-interface is made intuitive, customizable and interactive. It requires very little training, therefore, upon its integration to the company’s system, can be utilized right away.
Advantage #6: Since a staffing software is run online, there is no limit for businesses to provide more information about its job postings, which results to a more dynamic content that can be made informative and at the same time, engaging to the targeted applicants.
Advantage #7: A recruiting software allows you to better control your job requirements posted, and to limit the applications you receive. This is quite impossible to implement with offline recruitment campaigns.
To help you to better assess the for your company’s specific requirements and needs, see online recruiting tools of CrowdReviews.comfor client feed backs and ratings over the varied number of providers and tools available in the market.
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