Articles by

Virginia Van Kampen

Published Aug 28th, 2017 by

How To Get To The Top Of Google Search Results: The Ins and Outs of Hitting the Top 5

Ranking on Google is desirable. Ranking in the top five of Google search results, on the first page, is the

Published Jul 06th, 2017 by

Common Content Marketing Mistakes: 7 Missteps Bringing Down Your ROI

In the world of content marketing, it’s not enough to have good content. Instead, you have to have good content

Published Jun 02nd, 2017 by

How to Communicate Professionally Using Direct Messaging on Social Media

If you’re like most business owners, you use social media on a regular basis. While social media platforms like Facebook,

10 Important Functions That Database Management Software Can Do
Published Apr 05th, 2017 by

3 Ways To Refresh Your Business Model and Get Creative with Big Data

Big data. You’ve probably heard the term so many times, used so many different ways, that its meaning has become

Published Feb 28th, 2017 by

Live Social Media: How To Leverage It For Your Business

In recent years, skilled command of live social media has become a distinguishing trait of a successful marketer. Interacting on

Published Feb 02nd, 2017 by

Online Content: The Long and The Short of it.

Today, there’s a debate raging in the world of content. This discussion hinges on long- vs. short-form content, and which

Published Jan 06th, 2017 by

Content Marketing – What Is It? And 10 Tools For Ultimate Effectiveness

In 2017, small business owners everywhere are looking for ways to improve their outcomes and become more successful. In the

Published Dec 16th, 2016 by

5 Ways to Salvage a Failing Project (and How to Know When to Walk Away)

As a business owner, it’s natural to want to salvage a project – even when it’s going downhill quickly. After

Published Nov 14th, 2016 by

Top Reasons Why Your Small Business Needs Custom Marketing Content

Where do you get most of your information when it comes to buying goods and services?  Gone are the days

Advantages and Disadvantages of Using Digital Signature Software
Published Oct 31st, 2016 by

Old And New: How To Create A Killer Integrated Digital Marketing Plan

As marketers, we’re guilty of it. We forgo the use of traditional marketing and focus on integrated digital marketing strategies

Published Sep 13th, 2016 by

Boost Your Content With A Blog Post Audit

If you’re like most people, the sound of the word “audit” makes you cringe. There’s no way to avoid immediately associating

Published Aug 05th, 2016 by

Top 10 Elements of Great Website Design

In a world of changing Google algorithms and mixed messages about what constitutes good SEO, it can be difficult to